This page shows Kenneth’s non-fiction documents on writing,, books and publishing. These documents deal with how a writer can get their brand and their book’s edge out there through developing a pitch for publishing and marketing and promoting it to readers.
Kenneth writes blogs on d how to grab the interest of readers, agents and publish, He argues that writers should get their ideas out there and not leave the power of story to those who want to dismiss, distort, distract, and divide.
Kenneth’s non-fiction books provide an overview of the changing publishing landscape to promote writing and assist writers to get their ideas out there;
Kenneth argues that good writing is as unaffected and engaging as talking about work with our friends. Whereas, good marketing requires us to present like a resume. It is a leap, but it doesn’t have to be a big one for writers, to learn the marketing skills needed to start using the internet to market their book.
In the time before Google, getting a publisher could be the beginning and end of our plan to publish and market our books, but now self-publishing is practical and self-marketing is essential. To become popular authors, we’ll have to venture into the enormous massless playground that is the internet.
The new marketing opportunities on the internet come with risks because unlike human publishers, the internet does not love writing. So, we should not self-market without valuing and protecting our creativity.
Kenneth would love to hear from you. Let him know what you think of this page in the comments box at the bottom.
Book Marketing Strategies (pre-published preview)
This book shows how new writers can confidently leap from writing skills to marketing ones.
I am starting to get my book on marketing out there. I wold love ti find out if you found the ideas in it useful.
How to publish an eBook
Andrew J Harvey and I wrote, “How to publish an eBook“. This non-fiction eBook on writing and publishing gives writers confidence when venturing into the enormous massless playground that is the internet. This provides new opportunities to publish and promote writing, curate ideas, so helps find ways to lead changes for the better.
As a result, reading this will nurture feeling confident with these technologies should enable a writer to discover ways to publish and promote their writing in ways that suit both their life goals and their current undertakings.
It was written to provide a training manual for participants of the “How to publish an eBook” Workshop, which was facilitated by the Bassendean Writer’s group in October. 2019.